Mobile: Page 311
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Instagram adds edit feature for photo captions
Misspellings and mistakes are now easier to fix with new features.
By Wendy Parish • Nov. 10, 2014 -
Marriott is the latest brand to form Snapchat campaign
Working with the app is part of larger campaign that includes short films for YouTube.
By Wendy Parish • Nov. 9, 2014 -
Explore the Trendline➔
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TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
'Ad Mediator' helps Windows phone developers expand ad inventory
Developers can now stack ad networks to increases chances of filling inventory.
By Wendy Parish • Nov. 9, 2014 -
Deep Dive
Friday Roundup: The end of 'like-gate' and whiplash from #AlexFromTarget
These are the 'need to know' marketing stories of the week.
By Mattie Quinn • Nov. 7, 2014 -
Kik opens up more opportunites for brands on its messaging app
Keyword feature expands interaction in Promoted Chats.
By Wendy Parish • Nov. 6, 2014 -
Brands sponsor Instagram-like filters on video app Magisto
Filters allow brands to facilitate more user-generated content.
By Wendy Parish • Nov. 6, 2014 -
Forrester: Digital spending will overtake TV by 2019
Research suggests that mobile will help push digital ad spending past TV.
By Wendy Parish • Nov. 4, 2014 -
New Snapchat ad modeled after live TV
Brands will be able to incorporate messaging into the app's "Our Stories" feature.
By Wendy Parish • Nov. 4, 2014 -
AOL takes on Facebook with new ad system One
One can accurately track users 93% of the time from one device to the next.
By Wendy Parish • Nov. 3, 2014 -
Taco Bell's social media blackout worked
Mobile ordering app has already broken into the top 25 iOS apps.
By Wendy Parish • Oct. 29, 2014 -
Meet Rooms: Facebook's new anonymous app
Turns out rumors about anonymous stand-alone app have been true.
By Wendy Parish • Oct. 24, 2014 -
Gmail tries to reinvent email with new 'Inbox' app
Mobile app offers email highlights without opening.
By Wendy Parish • Oct. 22, 2014 -
High-end brands swap items in exchange for Instagram photos
An underground barter economy is forming between brands and influential Instagram users.
By Wendy Parish • Oct. 21, 2014 -
Foursquare first-ever ad campaign rolls out in Chicago, NYC
Brand wants to shed "check-in app" reputation.
By Wendy Parish • Oct. 20, 2014 -
Pandora test new ad that offers free music
Listeners receive an ad-free hour of music in exchange for watching a sponsored video.
By Wendy Parish • Oct. 20, 2014 -
Snapchat's first ad is creepy
Universal Pictures ran an ad on the disappearing platform for the upcoming film "Ouija."
By Wendy Parish • Oct. 19, 2014 -
iOS 8 offers ad retargeting options
Apple is pitching ad capabilities to marketers as a cookie solution.
By Wendy Parish • Oct. 15, 2014 -
Deep Dive
Weekly Roundup: Tesla's mysterious ad explained and Red Bull pays up
These are the biggest marketing stories from the week.
By Mattie Quinn • Oct. 10, 2014 -
Selfies offer marketers new data
Marketing firms like Ditto Labs and Piqora are mining selfies for new insights into consumer habits.
By Wendy Parish • Oct. 10, 2014 -
Telecoms abandon mobile banner ads for video and rich media
A Vdopia study finds 77% of telecom mobile ad budgets will go towards video and rich media.
By Wendy Parish • Oct. 10, 2014 -
Google's new app gives startups a crash course in marketing
The iOS app seeks to shrink the ad-tech knowledge gap between newbies and marketing pros.
By Wendy Parish • Oct. 9, 2014 -
Coming soon: Snapchat ads
At a Vanity Fair event, CEO Evan Spiegel says the new ads will be simple, un-targeted.
By Wendy Parish • Oct. 9, 2014 -
Delighted launches one-click customer satisfaction surveys
The one-click survey tool is now backed by Google Ventures.
By Wendy Parish • Oct. 7, 2014 -
Domino's introduces Siri-like feature in video spot
The new ordering app is voice-activated.
By Wendy Parish • Oct. 6, 2014 -
Apple makes plans for introduction of new iPad
The branded tablet has recently been losing steam compared to rival Samsung.
By Wendy Parish • Oct. 3, 2014
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