Video: Page 189
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Mobile video activity jumps 400% from 2012
Mobile now accounts for 25% of all online video views.
By Wendy Parish • Sept. 15, 2014 -
Big brands test out Flipboard video ads
Jack Daniels and Gucci are among the brands trying out the online magazine platform.
By Wendy Parish • Sept. 15, 2014 -
Explore the Trendline➔
FreshSplash via Getty Images
TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including the creator economy, '90s nostalgia and Gen Z.
By Marketing Dive staff -
Gannett adds new viewability metrics for 'Gravity' ad units
A partnership with tech vendor Moat will offer more metrics for the full-screen video ads.
By Wendy Parish • Sept. 11, 2014 -
Unruly introduces new in-feed video ad format
The mobile-first native ad solution already has 100 publishers.
By Wendy Parish • Sept. 11, 2014 -
Alert: Malicious ads spotted on YouTube, Amazon, Yahoo
The network nicknamed 'Kyle and Stan' is targeting users through ads.
By Wendy Parish • Sept. 10, 2014 -
One by one, brands are dumping Ray Rice
The NFL player was expected to pull in $1.6M in endorsements this year.
By Wendy Parish • Sept. 10, 2014 -
Facebook video views hit 1B daily
The social giant adds a video view counter that increases competition with YouTube.
By Wendy Parish • Sept. 9, 2014 -
Ikea boasts the 'bookbook,' the latest in cutting edge technology
New video spot pokes fun at tech innovation announcements.
By Wendy Parish • Sept. 8, 2014 -
Spotify signs big names for upcoming video ads
Coca-Cola, Kraft, Ford, and McDonald's are among the brands on board for the streaming music service's video ads.
By Wendy Parish • Sept. 8, 2014 -
Deep Dive
5 brands that have mastered using animals in commercials
These brands have learned that using furry friends can be a tried-and-true marketing tactic.
By Alex Nowicki • Sept. 6, 2014 -
Matthew McConaughey uses Oscar-worthy talents to sell cars
Lincoln hires the popular actor for video series showcasing the MKC.
By Wendy Parish • Sept. 5, 2014 -
New report values YouTube at $40B
The Jeffries valuation makes YouTube more valuable than Twitter.
By Wendy Parish • Sept. 3, 2014 -
GE's new ad: Disturbing or uplifting?
'Ideas Are Scary' spotlights humanity's fear of new and unusual ideas it might not understand.
By Wendy Parish • Aug. 29, 2014 -
Insurance firm gives office workers a dance break
The latest video in the "Play On" campaign is an interactive dance break.
By Wendy Parish • Aug. 29, 2014 -
Brands waste no time in trying out Instagram's new Hyperlapse feature
Brands get creative with the sped up vidoes.
By Wendy Parish • Aug. 28, 2014 -
Amazon, not Google, to buy Twitch for $970M
YouTube had been reportedly courting the streaming game portal since May.
By Wendy Parish • Aug. 25, 2014 -
UPS continues efforts to target small biz with 'Mailbox Confessions' campaign
The campaign will feature business customers and UPS franchise owners.
By Wendy Parish • Aug. 21, 2014 -
Lenovo embraces parody by teaming up with The Onion
The PC manufacturer is both the sponsor and punch line in the original web series "Tough Season."
By Wendy Parish • Aug. 20, 2014 -
Marketers will now have an easier time with Vine
The six-second video app now allows uploads and has updated its editing features.
By Wendy Parish • Aug. 20, 2014 -
Greenpeace and Reggie Watts campaign for a greener Internet
The #ClickClean campaign wants web giants like Amazon and Twitter to use renewable energy.
By Wendy Parish • Aug. 20, 2014 -
Enterprise software attempts to make webinars hip...hop
On24 turns marketing buzzwords into rap video about webinars.
By Wendy Parish • Aug. 18, 2014 -
New YouTube analysis tool looks at video content
The tool helps brands analyze videos before launching into a campaign.
By Wendy Parish • Aug. 13, 2014 -
Verifone and Gilbarco partner to reach people at the gas pump
The pair will collaborate on delivering gas pump payment options and advertising.
By Wendy Parish • Aug. 13, 2014 -
More brands can now test out Twitter's Promoted Video
The ad product that doubled engagement for Specialized Bicycling Components during the Tour de France is now open to beta testers.
By Wendy Parish • Aug. 12, 2014 -
YouTube hopes to lure small biz with Directr buy
Will the mobile video startup draw in small business advertisers?
By Wendy Parish • Aug. 6, 2014
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