What We're Reading: Page 73
Industry reads hand-picked by our editors
Nov 01, 2022
Oct 31, 2022
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The Wall Street Journal
How Brands Split With Celebrity Partners
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The Verge
Twitter to start charging $20 per month for verification
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TechCrunch
GM pauses paid advertising on Twitter as Chief Twit Elon Musk takes ownership
Oct 28, 2022
Oct 27, 2022
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The Wall Street Journal
Elon Musk Will Face an Early Twitter Challenge: Preventing Advertiser Flight
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VentureBeat
How AI powers Sam’s Club’s holiday product assortment
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The Washington Post
Dumped by Adidas, Kanye showed up at Skechers HQ. They kicked him out.
Oct 26, 2022
Oct 25, 2022
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AP News
Adidas ends partnership with Ye over antisemitic remarks
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Digiday
BeReal is challenged to keep marketers’ attention with robust advertising offerings
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The Wall Street Journal
Meta Investor Urges CEO Mark Zuckerberg to Slash Staff and Cut Costs
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MediaPost
NBCU Takes On ‘WSJ’ Over Critical Coverage Of Streaming Advertising
Oct 24, 2022
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Digiday
Why Niantic anticipates legal challenges from OOH companies and brands as it develops immersive AR activations
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Adweek
How Rick and Morty’s Drive-Thru Activation With Wendy’s Became a Viral Sensation
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Business Insider
Hulu insiders are confused and frustrated about their future as Disney and Comcast battle it out for control of the streamer
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