What We're Reading: Page 71
Industry reads hand-picked by our editors
Nov 21, 2022
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Digiday
Despite Snapchat’s efforts, creators still don’t see it as a priority
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The Wall Street Journal
More CMOs Are Investing in Their Personal Brands
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Retail Dive
Luxury retailers power through despite strong dollar, shaky economy
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MediaPost
Consumers Shift More Spending To Black Friday Weekend
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Adweek
Bob Iger Returns as Disney CEO, Replacing Bob Chapek, in Shocking Shakeup
Nov 18, 2022
Nov 17, 2022
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Digiday
Ad tech’s journey on the public markets is approaching its awkward adolescence
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The Wall Street Journal
FTX’s Unraveling Is Latest Blow to Softening Ad Market
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TechCrunch
PR software giant Cision acquires Factmata, the fake news startup that pivoted to monitoring all kinds of online narratives
Nov 16, 2022
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CNBC
Target shares plunge after retailer reports profit decline, warns of soft holiday quarter
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The Wall Street Journal
Tripadvisor Names Its First CMO Since 2018
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Yahoo!sports
Odell Beckham Jr. sues Nike, claims company withheld millions in contract dispute
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Ad Age
NFT creator royalties—brands face new issue in digital asset space
Nov 15, 2022
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The New York Times
Qatar World Cup Faces New Edict: Hide the Beer
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Digiday
Could BeReal be the first successful social media channel to grow without ad support?
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MediaPost
Nielsen Rival iSpot Leads $16M Investment In TVision
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The Wall Street Journal
Complexity for Marketers Has Meant Opportunity for Ad Agencies
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