Social Media: Page 227
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Is Facebook playing favorites?
Only certain companies are allowed first access to Atlas launch.
By Wendy Parish • Oct. 12, 2014 -
Selfies offer marketers new data
Marketing firms like Ditto Labs and Piqora are mining selfies for new insights into consumer habits.
By Wendy Parish • Oct. 10, 2014 -
Explore the Trendline➔
FreshSplash via Getty Images
TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including the creator economy, '90s nostalgia and Gen Z.
By Marketing Dive staff -
Coming soon: Snapchat ads
At a Vanity Fair event, CEO Evan Spiegel says the new ads will be simple, un-targeted.
By Wendy Parish • Oct. 9, 2014 -
Red Bull coughs up $13M in lawsuit because it doesn't 'give you wings'
Red Bull settles over claims that it falsely marketed the energy drink.
By Wendy Parish • Oct. 8, 2014 -
Dove tries out SnapChat for 'Self-Esteem Weekend'
The Unilever brand is one of the first big packaged-goods to try out the app.
By Wendy Parish • Oct. 8, 2014 -
It's official—you can now buy a .NYC domain
And the marketing attack for the domain name has begun.
By Wendy Parish • Oct. 8, 2014 -
Deep Dive
4 brand contests that totally backfired
These contests created the wrong kind of buzz for brands.
By Wendy Parish • Oct. 7, 2014 -
New app from Facebook puts focus on anonymity
Stand-alone app would allow those seeking anonymity to use the platform under a pseudonym.
By Wendy Parish • Oct. 7, 2014 -
Delighted launches one-click customer satisfaction surveys
The one-click survey tool is now backed by Google Ventures.
By Wendy Parish • Oct. 7, 2014 -
Facebook celebrates $2B legal victory over spammers
Social giant offers tips for brand pages to avoid fake-like scammers.
By Wendy Parish • Oct. 6, 2014 -
How does someone find you on LinkedIn? The site finally answers
New feature offers insight into actions that led to a specific engagement.
By Wendy Parish • Oct. 6, 2014 -
InMobi offers 'guaranteed outcomes' for ad goals
The mobile ad platform is the first to offer a program of this kind.
By Wendy Parish • Oct. 6, 2014 -
Foot Locker challenges the Internet to a game of #HorsewithHarden
Interactive social campaign encouraged people to submit basketball shots for NBA star James Harden in a game of HORSE.
By Wendy Parish • Oct. 5, 2014 -
Stepping up its mobile game, Facebook unveils mobile 'like' button
Facebook is ramping up its mobile technology, which has historically lagged behind its desktop counterpart.
By Mattie Quinn • Oct. 2, 2014 -
What exactly is Tesla planning with this teaser ad?
Tesla CEO Elon Musk tweeted a mysterious ad that got Twitter talking.
By Mattie Quinn • Oct. 2, 2014 -
Facebook's Atlas has arrived
After much anticipation, Facebook has officially launched a new ad-serving and measurement platform that could rival Google.
By Wendy Parish • Sept. 30, 2014 -
Lufthansa turns the 'selfie' into a mobile ad campaign
The airline's new campaign with Opera Media Works offers destination selfies.
By Wendy Parish • Sept. 29, 2014 -
Period in Tumblr logo is up for sponsorship
Starbucks has purchased the period for National Coffee Day.
By Wendy Parish • Sept. 29, 2014 -
Ello receives 45,000 requests per hour
The ad-free social site receives more attention it can handle after the LGBTQ community disses Facebook.
By Wendy Parish • Sept. 26, 2014 -
Tech marketing budgets finally rebounding after recession
Budgets expected to grow 3.5%— almost a match to a 3.7% increase in revenue.
By Wendy Parish • Sept. 26, 2014 -
Could Ello be the ad-free Facebook?
New social network gains attention after Facebook locks out drag queens for using stage names.
By Wendy Parish • Sept. 25, 2014 -
Drones deliver personalized music-centric marketing messages to festival goers
Concert-goers are serenaded with their favorite song by BASE "hexacopter."
By Wendy Parish • Sept. 25, 2014 -
Deep Dive
#TwitterFail: These 5 brands learned the hard way
While trying to be funny or helpful, these brands instead made serious social media mistakes.
By Wendy Parish • Sept. 24, 2014 -
New mobile dating app gets down to business
Using a similar interface to Tinder, BeLinked pulls information from your LinkedIn profile.
By Mattie Quinn • Sept. 24, 2014 -
Tweet your wish and Amazon will add it your list
Replying to an Amazon product tweet with #AmazonWishList adds it to your list.
By Wendy Parish • Sept. 24, 2014
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