Mobile: Page 350
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Tips for gaining a good email reputation
I recently rediscovered an inspirational quote a friend send me a few months back, and as I read it again, I began to think about how much it related to everything we do. While the great scholar who authored it was not talking about email, everything he says is completely true to the email eco...
By Ryan Willumson • April 22, 2012 -
Google Street View Images Now Online In Israel
Although a formal launch is planned for this weekend, Google’s Street View imagery for Israel is already online. It marks the first time Google has put street photographs online from any Middle Eastern country. Shown above is a screenshot of the Wailing Wall (also called the Western Wall...
By Ryan Willumson • April 19, 2012 -
Explore the Trendline➔
FreshSplash via Getty ImagesTrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Google to Measure: Did Someone See That Ad?
Marketers praise Google's new tools, but question whether they will be effective enough.
By Ryan Willumson • April 19, 2012 -
AT&T Interactive: More Than 30 Percent Of Searches On Network Are Mobile
Number is higher than the mobile percentage of general search, which is more like 15 – 18 percent overall.
By Ryan Willumson • April 18, 2012 -
Push Notifications: Not So Annoying Anymore
Forrester analyst Ari Osur said the ubiquity of smartphone apps and the development of new app-based push notifications give consumers more control over incoming messages while giving marketers myriad ways to target. “Text messaging grew up as a friend-to-friend communication channel, an...
By Ryan Willumson • April 17, 2012 -
And the Brands Played On
Increasingly, big-name consumer brands are inching toward Angry Birds territory with mobile games that bear their names yet only loosely incorporate their products.
By Ryan Willumson • April 17, 2012 -
The future of m-commerce
The future of money depends on UXD. As smartphones and tablets replace all things paper, and money is printed on paper, you don't have to be a genius to see where we're headed. We've seen exponential growth in the use of smart phones and tablets. We've se...
By Ryan Willumson • April 16, 2012 -
Smartphone Vs. Mobile-Only Google Indexing
The new smartphone crawler that Google has launched works cleverly by caching mobile redirects and potentially mobile pages too, but letting the desktop page rankings carry the day. In theory, as long as you have strong rankings for your desktop pages on mobile phones, then your mobile pages s...
By Ryan Willumson • April 16, 2012 -
New Spam Law Affects Email Marketers
In March, the California court made a new ruling about email sender identification that now has marketers across the U.S. scratching their heads.
By Ryan Willumson • April 13, 2012 -
Hot Mobile Purchasing Trends You Need To Know
Recent holidays have provided a stage to show that mobile commerce is here to stay.
By Sean Griffey • April 12, 2012 -
Google CEO Douses Acquisition Talk
Tech giant's Q1 earnings call reveals $10 billion in ad sales, as CPC falls again.
By Sean Griffey • April 12, 2012 -
4 email marketing myths debunked
With 58 percent of U.S. workers starting the day with email, 60 percent of U.S. consumers checking email while watching TV, and 38.5 percent of U.S. mobile users spending their mobile internet time on email, email marketing is the key to reaching consumers at work, home, and on the go. Yet man...
By Ryan Willumson • April 11, 2012 -
Data Points: How We Use Our Mobiles
An infographic from ADWEEK shows mobile habits of consumers.
By Ryan Willumson • April 11, 2012 -
Facebook Bets $1 Billion on Mobile App Instagram
Facebook's anticipated post-IPO buying frenzy has begun before the social network has even gone public.
By Ryan Willumson • April 9, 2012 -
Study: Young Consumers Switch Media 27 Times An Hour
Means a switch equivalent to more than 13 times during a standard half-hour TV show.
By Ryan Willumson • April 8, 2012 -
Why AT&T Is Spending More on Lumia Launch Than It Did on iPhone
Big backing was a no-brainer for Nokia and Microsoft, players that have been pummeled in the extremely competitive, extremely lucrative smartphone market and are teaming up to compete with Apple, Samsung and Google. Less obvious is that the device may be equally crucial for AT&T, the phone...
By Ryan Willumson • April 8, 2012 -
Email Is Still the Best Way to Share Content Among Consumers and Businesses
Social media tools such as Pinterest and Facebook may be all the rage, but email remains the top social network and is also the bedrock of B2B interactions.
By Ryan Willumson • April 6, 2012 -
The smart publisher's survival guide
Article touches on focus, content, social, mobile and more.
By Ryan Willumson • April 5, 2012 -
26 Elements of a Gamification Marketing Strategy
Gartner, Inc. predicts that more than 70% of Global 2000 organizations will have at least one gamified application by 2014.
By Ryan Willumson • April 5, 2012 -
Looking Back At Larry Page's First Year At Google's Helm
Two articles appeared today that reflect on the first year of Larry Page’s return to the CEO role at Google. Bloomberg’s Brad Stone does a Q&A with Page in which he discusses the larger competitive challenges Google faces and some of his management philosophy. The other piece i...
By Ryan Willumson • April 4, 2012 -
Google Unveils Embeddable Consumer Surveys
According to Google, "You can create an online survey in minutes, have responses within hours and fully analyzed results in days."
By Ryan Willumson • April 4, 2012 -
MPA releases guidelines on tablet metrics
The metrics are meant to promote a common language and understanding between agencies and magazine publishers.
By Ryan Willumson • April 3, 2012 -
For Mobile SEO Ask "What Do Mobile Searchers Need?"
The detailed article by Bryson Meunier provides help to those struggling with their mobile SEO strategy.
By Ryan Willumson • April 2, 2012 -
3 tips for exceptional email marketing
Despite increasing email marketing budgets, companies are struggling with the same old problems.
By Ryan Willumson • April 2, 2012 -
Google's Gags Go Worldwide For April Fool's Day 2012
A recap of Google’s (and a few others) pranks
By Ryan Willumson • April 1, 2012