Social Media: Page 240
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ExactTarget introduces Social Studio dashboard
The social dashboard is a product of Salesforce's Buddy Media and Radian6 acquisitions.
By Wendy Parish • May 7, 2014 -
Pricetag for Facebook video ads: $1M a day
Initial ads will only be offered to select brands to avoid overwhelming users.
By Wendy Parish • May 7, 2014 -
Explore the Trendline➔
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TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Facebook to serve up more video metrics
In coming weeks, the social giant will offer data on the duration of views and audience retention.
By Wendy Parish • May 6, 2014 -
L.A. Times' new site tells you what to tweet
The publication's new "sharelines" provide pre-written tweets for readers.
By Wendy Parish • May 6, 2014 -
Twitter opens one-click video ads to all advertisers
The product is now open to all advertisers, not just Amplify partners.
By Wendy Parish • May 5, 2014 -
Brands flock to Snapchat's new video feature
Just a few days after its launch, brands are already making plans on how to use video chat.
By Wendy Parish • May 2, 2014 -
Unified to expand beyond social with Awe.sm acquisition
The analytics software will beef up Unified's data on marketing effectiveness.
By Wendy Parish • May 2, 2014 -
Deep Dive
5 marketing app platforms changing the way marketers deliver content
These platforms give marketers the ability to increase the way consumers interact with content.
By Wendy Parish • May 1, 2014 -
LinkedIn on track to have 50% mobile traffic
In the first quarter of this year, 43% of site traffic came from mobile.
By Wendy Parish • May 1, 2014 -
DigitasLBi creates 'BuzzFeed in Residence' program for branded content
The agency/publisher partnership will see BuzzFeed marketers take up shop in the DigitasLBi office.
By Wendy Parish • May 1, 2014 -
Facebook officially announces details of mobile ad network
Facebook officially announced the launch of its mobile ad network at the F8 developer conference Wednesday.
By Wendy Parish • April 30, 2014 -
Pinterest builds ad business with hire of Twitter sales vet
Lisa Manowitz will serve as Pinterest's head of partnerships for the East Coast.
By Wendy Parish • April 29, 2014 -
Forrester: Instagram wins social engagement race
Instagram delivers 58 times the engagement of Facebook, 120 times Twitter.
By Wendy Parish • April 29, 2014 -
Social media doesn't drive ratings, says NBCUniversal exec
Based on experience from the Winter Olympics, NBCUniversal says social media "not a game changer yet."
By Wendy Parish • April 29, 2014 -
Twitter's new ad product is in the cards
Twitter's Website Cards deliver a web page preview and higher engagement.
By Wendy Parish • April 28, 2014 -
Instagram tests out video ads with limited brands
A handful of early ad partners have tried out video ads on the platform.
By Wendy Parish • April 27, 2014 -
Pandora's growing ad revenue still falls short of turning a profit
The 45% growth in Q1 beat analysts' estimates.
By Wendy Parish • April 24, 2014 -
Fotolia
Deep Dive7 competitors Facebook's new mobile ad network must contend with
How do the top mobile ad networks compare?
By Wendy Parish • April 24, 2014 -
AppsFire delivers ads during mobile refreshes
The startup's Brichter-San product delivers ads while mobile users wait for apps to refresh.
By Wendy Parish • April 24, 2014 -
LinkedIn launches two new ad programs
The social site has revealed a Sponsored Updates API and a Content Partners program.
By Wendy Parish • April 24, 2014 -
YouTube recruiting for Brand Partner Program
The program will see YouTube 'stars' teach brands how to market on the platform.
By Wendy Parish • April 23, 2014 -
Twitter launches MoPub native ad platform
The native ad platform will launch globally Wednesday.
By Wendy Parish • April 23, 2014 -
Deep Dive
6 innovative ways jobseekers courted agencies
It may sound cliche, but sometimes the best way to land your dream job is to think outside of the box.
By Wendy Parish • April 22, 2014 -
Facebook launching mobile ad network
The social networking giant will make the announcement at this month's F8 conference.
By Wendy Parish • April 22, 2014 -
Deep Dive
These 5 companies have social media command centers down to a science
The 'command center' model is growing in popularity, but who's mastering it — and how?
By Wendy Parish • April 17, 2014
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