What We're Reading: Page 55
Industry reads hand-picked by our editors
May 11, 2023
May 10, 2023
May 09, 2023
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Digiday
Why media buyers are asking more questions about the sustainability impact of their ad campaigns
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The Wall Street Journal
TikTok Bans Are Crimping State Travel Marketers
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Ad Age
Meta names Alvin Bowles as ad sales leader in US, Americas
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Bloomberg
Wendy’s Turns to AI-Powered Chatbots for Drive-Thru Orders
May 08, 2023
May 05, 2023
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The Wall Street Journal
Sweetgreen Marketing Chief Joins Food Delivery Startup Wonder
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Variety
Apple Beats Targets as Quarterly Sales Drop 3%, Services Revenue Hits Record $20.9 Billion
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CNBC
Warner Bros. Discovery reports big overall loss even as streaming turns a profit
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CIO Dive
White House tackles AI’s rise, convening top tech CEOs
May 04, 2023
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Ad Age
Uber Eats expands ads to PepsiCo, other CPG marketers
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Digiday
Agency relationships with Amazon evolve as they adapt to retail media opportunities
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TechCrunch
FTC moves to completely prohibit Meta from monetizing kids
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Variety
Paramount Shares Plummet as Q1 Streaming Loss Grows, Dividend Slashed
May 03, 2023
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The Wall Street Journal
Bud Light Maker Offers Distributors Free Beer, More Ad Spending After Dylan Mulvaney Backlash
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Digiday
Amid WGA strike, marketers, agency execs ‘working with media partners to understand contingency plans’
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Ad Age
How Influencer Marketing is Embracing Affiliate Marketing Tactics
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Bloomberg
Airbnb Revamps Site to Ease Tensions Between Guests, Hosts
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