Comic Dive: Page 3
Comic Dive takes a more lighthearted look at some of the industry's biggest news and is produced with illustrator John Hazard.
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Comic Dive: Nike's Risky Business
The athletic apparel brand has seen success by taking controversy in stride and standing by ambassadors like Serena Williams and Colin Kaepernick.
By John Hazard and Lisa Burdige • Sept. 11, 2018 -
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Comic Dive: Toxic Avengers
Amid a rise in discussions about toxic masculinity, some marketers are breaking away from traditional stereotypes.
By John Hazard and Lisa Burdige • Sept. 4, 2018 -
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Comic Dive: The Collateral Damage of InfoWars
Brands get caught in the crossfire as thousands of Twitter users put pressure on the social platform to permanently ban Alex Jones.
By John Hazard and Lisa Burdige • Aug. 28, 2018 -
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Comic Dive: Airbnb Gets Stonewalled
A sleepover contest the home-sharing service attempted to host on the Great Wall of China was called off after pushback from locals.
By John Hazard and Lisa Burdige • Aug. 21, 2018 -
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Comic Dive: Bitcoin Bank
Brands like Starbucks, McDonald's and Oscar Mayer have cashed in on the cryptocurrency craze with marketing stunts and a deal with the owner of the New York Stock Exchange.
By John Hazard and Lisa Burdige • Aug. 14, 2018 -
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Comic Dive: Cola War Mania
Pepsi perseveres over Coca-Cola on a historic stage in the latest round between the soda giants.
By John Hazard and Lisa Burdige • Aug. 7, 2018 -
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Comic Dive: Whack-A-Mark
Can Facebook find and clobber all the privacy lapses on its platform, or will new ones keep popping up?
By John Hazard and Lisa Burdige • July 31, 2018 -
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Comic Dive: Papa, Hold the John
Papa John's distanced itself from its founder following revelations that he used a racial slur.
By John Hazard and Lisa Burdige • July 25, 2018 -
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Comic Dive: This Bud's for Us
By purchasing AdWords for search terms in Budweiser's Cannes Lions-winning campaign, a Swedish beer brand became the latest marketer to troll its competitors through "hackvertising."
By John Hazard and Lisa Burdige • July 17, 2018 -
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Comic Dive: Transparent Trap
Social media giants' new ad policies aim to bring greater transparency to their platforms amid pressure to stop the spread of misinformation.
By John Hazard and Lisa Burdige • July 10, 2018 -
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Comic Dive: Personas Non Gratas
Unilever recently announced its plans to push back against the growing trend for brands to buy fake followers and bots.
By John Hazard and Lisa Burdige • July 3, 2018 -
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Comic Dive: The Hack-King
Burger King's latest marketing moves hack into pop culture to take over the conversation.
By John Hazard and Lisa Burdige • June 26, 2018 -
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Comic Dive: Lost in Translation
As U.S. businesses still struggle to adapt to GDPR a month later, some sites have been locked or display differently for EU visitors.
By John Hazard and Lisa Burdige • June 21, 2018 -
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Comic Dive: Staying Afloat
Traditional ad agencies like WPP are feeling the squeeze as Facebook, Google and other media giants are rapidly changing the industry.
By John Hazard and Lisa Burdige • June 18, 2018
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