Social Media: Page 264
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You can form a social support team for free—and here's how
As social media becomes more and more necessary for brands, the need for social support system only increases.
By Wendy Parish • May 9, 2013 -
5 brands that do Pinterest right
User-generated content still rules Pinterest, but some brands have mastered the digital scrapbook.
By Wendy Parish • May 8, 2013 -
Explore the Trendline➔
FreshSplash via Getty ImagesTrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Buzzfeed, Starbucks launch 'With Your Face' video response option
The reaction-cam allows readers to react to a story with an animated GIF of their face.
By Wendy Parish • May 8, 2013 -
Can MySpace successfully reinvent itself?
The new MySpace has entered into its beta phase and is searching for brand partnerships.
By Wendy Parish • May 8, 2013 -
Facebook, Target launch 'Cartwheel' to drive foot traffic in stores
Target has teamed up with Facebook to create Cartwheel, a digital savings program.
By Wendy Parish • May 8, 2013 -
Have a high Klout score? Welcome to American Airlines' first class lounge!
A high Klout score will get you into American Airline's Admirals Club.
By Wendy Parish • May 7, 2013 -
Facebook video ads are coming soon
Facebook plans to start introducing Newsfeed video ads as soon as July.
By Wendy Parish • May 7, 2013 -
Anti-abuse ad has a secret message for children
The Spanish organization Aid to Children and Adolescents has designed a billboard whose message changes depending on how tall you are.
By Wendy Parish • May 7, 2013 -
Are you keeping up with the latest Facebook changes?
Here are 5 ways to stay up-to-date.
By Wendy Parish • May 7, 2013 -
New trend? Brands now including Tumblr URL in ads
Like Facebook a few years ago, big brands are starting to include their Tumblr address in ads.
By Wendy Parish • May 6, 2013 -
A how-to guide for Twitter's new self-service ad platform
Twitter ads are now open to all businesses with the self-service ad platform.
By Wendy Parish • May 6, 2013 -
Maker's Mark's marketing fail somehow proves profitable
After making an unpopular announcement, Maker's Mark's sales surprisingly rose 44% in the first quarter.
By Wendy Parish • May 6, 2013 -
DoubleTree launches highly-interactive YouTube channel
DTour is the new YouTube channel launched by DoubleTree hotels to inspire content-sharing from travelers.
By Wendy Parish • May 6, 2013 -
Non-profit makes horror film about student loans
The American Student Assistance is a launching its "Face the Red" campaign to promote its membership program.
By Wendy Parish • May 6, 2013 -
6 tips for agency award submissions
Receive the recognition your work deserves by following these 6 guidelines to agency award submissions.
By Wendy Parish • May 6, 2013 -
Ebay to start sharing user data with brands
In a move similar to Amazon's, eBay plans to share users' data with brands.
By Wendy Parish • May 5, 2013 -
What new revenue models are publishers experimenting with?
Publishers are seeking to find new ways to make revenue besides subscriptions and advertising.
By Wendy Parish • May 3, 2013 -
Was Mountain Dew's paid apology a wise move?
Mountain Dew is using a promoted Tweet to publicly apologize for offensive video.
By Wendy Parish • May 2, 2013 -
Instagram unveils new photo tagging feature
Instagram's "Photos of You" feature allows for users to to tag other users within a photo, rather than just in the comments.
By Wendy Parish • May 2, 2013 -
Digitas launches platform that can predict future YouTube stars
The "Emerging Talent Tracker" uses data to predict which YouTube users will become uber-popular.
By Wendy Parish • May 2, 2013 -
Facebook Served 39 Percent More Ad Impressions in Q1
All that chatter from people decrying an increase in ads when they visit Facebook may not be exaggerations from an agitated few. Facebook CFO David Ebersman said during the company’s first-quarter earnings call on Wednesday that the social network served up 39 percent more ad impressions in...
May 1, 2013 -
30% of Facebook revenue comes from mobile ads
Further proof that mobile is on the rise.
By Wendy Parish • May 1, 2013 -
DreamWorks to pay $33M for YouTube channel for tweens and teens
DreamWorks animation has announced it will buy AwesomenessTV.
By Wendy Parish • May 1, 2013 -
UNICEF: 'Likes don't save lives.'
UNICEF Sweden launched an ad campaign with a very straightforward message.
By Wendy Parish • May 1, 2013 -
Marketer's guide to FTC 2013 disclosures
Find out what every marketer should know about the new FTC Disclosures.
By Wendy Parish • May 1, 2013