Boston, MA — February 18, 2025 — ViralGains, a leading marketing platform specializing in zero-party data and AI-powered audience-building solutions, announced today that it has achieved record-breaking revenue in 2024, marking its most successful year to date. The company’s Q4 2025 saw a remarkable 24% year-over-year revenue (YOY) growth, with average deal sizes increasing by 56% from Q4 2023, making it the strongest quarter in company history.
ViralGains continues to empower brands with privacy-first, AI-driven consumer data solutions that deliver transparency, engagement and measurable impact. With tightening privacy regulations and heightened awareness around consumer data practices, ViralGains has become a mission-critical partner for leading advertisers, helping them collect zero-party data at scale via interactive ads, while building brand trust by asking consumers directly for their thoughts, rather than assuming based on observed actions. These innovations and resulting campaign performance reinforce ViralGains’ position as a market leader in privacy-first advertising.
“2024 was a historic year for ViralGains, proving that privacy-first marketing doesn’t just comply with regulations - it delivers unparalleled business results,” said Brian Mulderrig, Senior Vice President of ViralGains. “Our record-setting year is a testament to the value our solutions continue to bring brands and agencies looking to engage their consumers authentically and effectively.”
2024 saw a number of transformative product innovations responsible for driving success. Notably, ViralGains introduced enhancements to its VoiceAlike® technology, leveraging improved machine learning algorithms and custom audience segmentation to increase targeting precision for advertisers. Additionally, the company expanded its zero-party data capabilities, introducing new custom surveys, enhanced audience binning tools and interactive path insights to provide brands with deeper consumer understanding and more effective audience engagement.
To learn more, visit: https://www.viralgains.com/
ViralGains is a marketing platform that enables brands and agencies to discover, understand, and nurture customers by leveraging zero-party data in ads through creative interactivity and AI-driven audience solutions. Headquartered in Boston, with locations in New York, Chicago, Atlanta and San Francisco, ViralGains partners with the world’s most successful advertisers, including over 100 of the Fortune 500, nearly half of the Fortune 100 and half of the Fortune 10.