Dive summary:
- Foursquare has launched a new app directed at U.S. businesses.
- Businesses seem excited for the app's capabilities to engage with customers and drive traffic into the doors.
- The new Foursquare app is currently only available to U.S. based businesses.
From the article:
"All told, the free app lets you:
- Attract customers by posting beautiful photo updates.
- Share Foursquare updates on Facebook and Twitter.
- View your location’s recent check-ins.
- Drive traffic to your stores with Foursquare specials.
- Learn more about your recent and most loyal customers."
