UPDATE: Kenneth Cole took to Instagram to issue a video response to followers angered by his recent Syria-referencing Tweet, stating that he has always used his platform "to provoke dialog about important issues including HIV/AIDs, war and homelessness." He says if his tweets encourage further discussion, then they have served their purpose. We'll let you decide how sincere Mr. Cole's response is.

Dive summary: 

• Kenneth Cole again ignited controversy on Twitter with a tweet referencing Syria in an attempt to sell shoes.
• The tweet read, "'Boots on the ground' or not, let's not forget about sandals, pumps and loafers. #Footwear."
• This isn't the first time the designer landed in hot water over tweets; Cole previously made promotional tweets that referenced protests in Egypt and gun control laws.  

From the article: 

... It’s unclear at this point if Cole is just doing this for shock value and buzz, as one Twitter commenter noted, or if Cole really is this clueless. It’s also hard to tell which would be worse.