Jack Marshall  | February 19, 2014 When it comes to online publishing, building an audience organically with compelling content and monetizing it successfully with ads from big-name brands is extremely hard work. Luckily, there are much easier ways to make money. A growing number of publishers have figured out that they don’t necessarily need a loyal, engaged audience to build a successful business when they can just purchase traffic from others, cram their pages full of ads, and skim a little off the top. It’s a simple numbers game — buy a pageview for X, sell i...