Dive summary:
- The latest upgrades to social analytics site Topsy offer detailed search results for every single tweet since 2010; previously, the site only cataloged "significant tweets."
- Each tweet in a query will receive a sentiment score which is dependent on the time the tweet was posted; for example, holidays are a time for increased positivity, and Topsy's results take that into consideration.
- Queries can include the words "and" or "site" to produce more varied results; results give users the option to sort tweets by site, tweets by user, tweets with or without keywords and more.
From the article:
"This technology was showcased last Fall with the partnership between Twitter and Topsy on 'The Twitter Political Index.' The index showcased sentiment analysis over specific periods of time, something that the new Topsy functionality will include. Users will be able to see the specific number of Tweets on a topic as well as the overall sentiment (based on a score of 100)."