Dive Brief:
- Startup ThriveHive is offering small businesses a "marketing-in-a-box" solution to help walk them through multiple aspects of digital marketing.
- In what CEO Max Faingezicht describes as "guided marketing," ThriveHive offers a website, a mini-CRM, an email marketing solution, and a social media manager within one platform.
- ThriveHive also brings big data and analytics to small business with a tool that helps SMBs run and track digital ad campaigns.
Dive Insight:
Understanding and running a digital marketing campaign can seem overwhelming for a lot of SMBs. The cost and time investment can seem scary — especially when marketing is not the business' strength. ThriveHive's solution could really help some small business get started with marketing in a real way.