From Poland, a smart campaign by McDonald’s where the promo message is integrated in the train station timetables. How much time have you got before your train leaves? Did you just get delayed by 20 minutes? Perfect, this gives you time to enjoy a Cheeseburger and some fries. The video maybe doesn’t really give justice to it, but the idea is fantastic. BTW, in Italy you would be able to enjoy a five courses meal.
