Nearly 20 percent of the top search queries on Twitter at any given moment won’t be a popular search query just one hour later. That’s according to a new research paper that Twitter will present this week at a social media conference.
Twitter researchers Jimmy Lin and Gilad Mishne analyzed all search queries on the site during October 2011 and discovered that 17 percent of the top 1,000 search queries from one hour aren’t in the top 1,000 queries the next hour.
