Dive Brief:
- Cavaliers' water boy was caught on tape pouring Gatorade brand sports drink into a Powerade branded bottle—a battle won in Gatorade's favor in the sports drink war.
- The two brands have been at war since earlier this year when Gatorade took a jab at Powerade-sponsored Cavalier LeBron James for cramping up— hinting on Twitter that Gatorade could have hydrated the player more effectively.
- Three days after Gatorade's dig, Powerade fired back with a tweet about James' 35-point, 10-rebound game against Miami in the NBA finals.
The Cavaliers water boy was caught filling a Powerade bottle with Gatorade on TV. GIF: http://t.co/UG4nYGXigs pic.twitter.com/jemDULdYNY
— Bleacher Report (@BleacherReport) October 31, 2014
Dive Brief:
The friendly rivalry is likely to continue. What is unclear is whether the water boy was actually in any violation of the agreement between James and Powerade. Regardless, it's fun for everyone to watch the battles unfold.
