Dive summary:
- Mark Cuban, the billionaire owner of the Dallas Mavericks, shared a $3,000 offer he received from Facebook to reach one million users and kicked off a rant against the social media giant.
- Cuban says his companies are looking to use Twitter, Tumblr and Instagram more as he sees Facebook becoming more restrictive.
- Cuban feels a better business model for Facebook would be a flat fee to reach page fans instead of paying per post.
From the article:
"And let me add, I'm not trying to come off as some Facebook expert. I'm not. I have a bunch of little companies via SharkTank and other investments that use Facebook in the normal course of business. They shouldn't have go to great lengths to figure out the nuances of Facebook audience reach. That complexity, IMHO, will come back to haunt Facebook."