Dive summary:
- Klout previously only offered users perks as web-only experience, but app update now allows that to be done via phones.
- The update to Klout now integrates it with Apple Passbook’s wallet-like app.
- Klout has issued 800,000 perks through more than 450 partnerships.
From the article:
The company also promised to dole out rewards better suited for each member, and enhanced the web experience around perks to make offers easier to claim and share with friends.