Dive summary:
- The influence of Pinterest is undeniable, for example, the famous stat that 47% of U.S. online consumers have made a purchase influenced by Pinterest; these eight tips will help you to exapnd your presence on Pinterest. [for full list see Search Engine Watch]
- At the top of the list is to build a community by rewarding followers with contests or product previews and offering a real human element to your brand.
- Collaborating with others in your industry can be an effective way to build a network on Pinterest; for example a furniture store may have connections with interior designers where they repin their items.
From the article:
"Pinterest can drive a good amount of traffic, but it doesn't happen on its own. Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. This makes it easier for fans and followers to repin your images."
