Dive summary:
- Hearst has snatched up The New York Times' former group VP of advertising, Todd Haskell, to become the senior VP and chief revenue officer of Hearst Magazines Digital Media.
- Haskell's position is a newly created one; he will be in charge of sales and marketing for 24 Hearst websites including both magazines and pure-play digital sites.
- Haskell will be taking over the responsibilities of Kristine Welker as VP and chief revenue officer at Hearst Magazines Digital Media; Welker will be moving into a role as VP-publisher and chief revenue officer of the Dr. Oz magazine that Hearst has planned for next year.
From the article:
"'Hearst Magazines Digital Media is in growth mode, and Todd's leadership and expertise in digital advertising, publishing and business development will continue the forward momentum,' said Michael Clinton, president-marketing and publishing director at Hearst Magazines, in a statement."
