Dive Brief:

• Google has hired Unilever's vice president of global media, Debbie Weinstein. 
• Weinstein has been with Unilever since 2009 and was involved with Dove's hit viral video series, Real Beauty Sketches. 
• Google is looking to grow its brand-based initiatives, and Weinstein will be utilized to continue that momentum in Europe. 

Dive Insight: 

With the insane success that Dove's Real Beauty Sketches had, it's no surprise Weinstein is a hot commodity. Google realizes this and is wise to capitalize on Weinstein's talent, especially as it moves to reach a larger global audience.