Dive summary:
- Google+ announced several new features Monday, including the ability to embed posts anywhere on the web and a partnership with Wordpress and Typepad that will include authorship in search results.
- The embedded posts look and function exactly like the original Google+ post, with the embedded posts allowing viewers to follow a user, +1 the post and add comments at the embedded location.
- The authorship program allows any Wordpress or Typepad author to automatically be shown in Google search results as long as they are signed into their Google account.
From the article:
"Seth Sternberg, director of the Google+ platform, told me last week that millions of people already produce lots of content on Google+. Until now, that content was locked up in the platform, however. The embed feature will only be available on public posts and will be available from the drop-down menu that’s already available on every Google+ post."