Dive summary:
- A channel dedicated to 24-hour continuous Hurricane Sandy coverage begins airing on DirecTV on Monday morning at 9 a.m. (ET).
- DirecTV produced the channel and used local broadcast coverage in New York; Washington, D.C.; Philadelphia; Baltimore; and Norfolk, Va.
- The channel will continue until the storm has “diminished in strength.”
From the article:
DirecTV will simulcast local news and information coverage from various stations in affected markets. The company also will provide information about potential evacuations, closures, event cancellations and any additional critical information as needed. Hurricane preparation information will be delivered in graphical form from the American Red Cross along with information from other emergency organizations.