Dive summary:
- Redpepper ad agency says they have developed an app that recognizes your face in-store, checks you in, and delivers deals to your smartphone based on your Facebook data.
- In order to receive the deals, you must download the app and authorize it to access your Facebook data.
- It should be noted that this app is not created or endorsed by Facebook, and does not use facial recognition technology created by its recent acquisition, Face.com.
From the article:
Now you can check-in to a location on Facebook through facial recognition scanning. The Redpepper ad agency claims to be beta testing a camera on the outside of a “Nashville business” that automatically checks patrons in to a location and offers them deals, after users have given the company access to their Facebook data (note: this was developed independently from Facebook)...