Dive summary:
- The Android operating system had 52% of total impressions in the third quarter compared to 34% for Apple.
- Smartphones account for 75% of impressions.
- Non-phone impressions are 20% of the market, which is up 6% from a year ago.
From the article:
... iOS 6 did generate 1200 percent greater volume of impressions than was the case with the launch of iOS 5, but that hasn’t stopped the steady growth of Android as it chips away at once-dominant platforms like RIM’s BlackBerry OS.
