- ComScore reported that American streaming-video ads passed the 10 billion mark for the first time in May.
- Those 10 billion ad deliveries represented 4.5 billion minutes of American attention, according to the data.
- Hulu delivered the most may video ads, with 1.6 billion exposures, ahead of of second- and third-place finishers YouTube and Google.
From the article:
Video ads have posted another record-breaking month in May, going over the 10 billion mark for the first time. ComScore reported Hulu was at the top of the list with over 1.6 billion video ads delivered. YouTube and Google sites followed with nearly 1.4 billion video ads. BrightRoll Video Network was the only other video ad property to break the billion mark with 1.1 billion video ads delivered. ...