Dive summary:
- Amazon has signed a deal with Viacom to bring thousands of television shows and hundreds of movies to the online retail giant's streaming service Instant Video.
- The deal increases the tension between the three big players in online streaming--Netflix, Hulu and Amazon. Some of the titles like "Dora the Explorer" were previously exclusive to Netflix before the Amazon Prime deal.
- The financial information from the deal have not been disclosed, but a source close to the deal said this is the most Amazon has paid for any Prime content and that more than 4,000 TV shows are included in the deal.
From the article:
"The shows include children’s programming from Nickelodeon and Nick Jr., like "Dora The Explorer," "Little Bear," "Blue's Clues," "The Backyardigans" and "The Fresh Beat Band," and shows from Comedy Central, like "Key and Peele" and "Workaholics." The new shows are not available on Hulu Plus and Netflix, Amazon's biggest rivals in streaming video."