Dive Brief:
- As a tribute to the Jimmy Kimmel Live segment where celebrities read mean tweets about them, ad agency DDB has formed its own version.
- In the video, agency members read unflattering tweets about ads they helped put together.
- Ads under attack include spots for Netflix, Neutrogena, and KY.
Dive Insight:
Everybody appreciates a company that doesn't take itself too seriously. The mean tweets video is a great way to not only show the human side of the advertising work, but is also a clever way to showcase various spots the agency has created.
