- Pinterest strategies vary from company to company. But for brands where images or videos marry well, Pinterest has shown to drive more traffic than any other social network.
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The ideas put forth by the Content Marketing Institute are:
- Share videos
- Feature your clients
- Highlight books worth reading
- Provide advice and how-to's
- Share your favorite resources
- Highlight your peers
- Spread the word about upcoming events and conferences
- Highlight relevant infographics and data
- Inspire your followers with quotes
- Head over to the article at CMI to read background on each recommendation and easy ways to implement.
From the article:
Haven’t jumped on the Pinterest bandwagon yet, because you don’t think you have anything pin-worthy on your blog or website? Try out these 9 ideas for creating valuable content for your customers on Pinterest -- and see what sticks!
