Dive summary:
- Although the process of content creation can seem daunting for any business, utilizing these seven resources, many of which are websites you likely use already, will help inspire fresh ideas. [see full list at Content Creation]
- Even Google can inspire ideas in ways you may have not considered; for example, start typing a phrase you are interested in into the search bar, Google will start offering up search suggestions in the drop down box that could be ideas for your next piece of content.
- Yahoo Answers, a popular site where users ask questions for other users to answer, will show you what people are curious about; search for a phrase and see if any of the questions ask inspire an idea.
From the article:
"Content marketing poses many different challenges to businesses of all sizes, one being producing enough content. In fact, according to a Content Marketing Institute and MarketingProfs study, 64 percent of small businesses and 53 percent of enterprise businesses note that producing enough content is a content marketing challenge they currently face. Often businesses aren’t able to produce 'enough' content because they believe they simply do not have any new ideas for their content marketing projects."