Dive summary:
- Keep these six tips in mind when applying for agency awards to give yourself the best chance at winning. [see full list at Digiday]
- A top rule is to enter your agency in every category possible; it's a simple numbers game, the more you enter the better chance at winning you have.
- Make sure your top talent is involved in the award submission; trusting submissions to junior staffers is not the best way to win.
From the article:
"List your names prominently in the credits:
Recruiters can be lazy, so do them a favor and make sure your names are prominently listed on all your submissions. In the event that you do win something, headhunters will be scouring those lists for targets, and you gotta be in it to win it. 'It' most likely being a LinkedIn connection request or a random Twitter follow, but possibly a secret lunch meeting while you’re in Cannes."
