Dive summary: 

• "The father of advertising" David Ogilvy is partially responsible for bringing in the so-thought Golden Age of advertising in the 1960s, so get some timeless wisdom from these five quotes:

1. "Never stop testing, and your advertising will never stop improving.”
2. "Big ideas are usually simple ideas." 
3. “In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.”
4. “The best ideas come as jokes. Make your thinking as funny as possible.”
5. “Our business is infested with idiots who try to impress by using pretentious jargon.”

From the article: 

"Unsurprisingly, a lot of what Ogilvy had to say back then still applies to the industry today — and it is perhaps even more important to remember some of his soundbites now with technology and the pace of the digital world forcing advertisers to be faster, more agile and more creative in real time."