Dive summary:
- These 20 Homepage design make an exceptional first impression and can serve as examples for a site redesign.
- Hubspot pulled these favorites from their downloadable collection titled "54 Examples of Brilliant Homepage Design."
- Hubspot clearly outlines what makes a homepage "great" including a clear message and easy of navigation and use.
From the article:
"Obviously "brilliant" is largely subjective, but in general, here are some qualities that indicate a brilliant homepage ...
- Clearly answers "Who I am," "What I do," and/or "What you (the visitor) can do here."
- Resonates with the target audience.
- Features a compelling value-proposition.
- Offers great navigation, usability, and mobility.
- Includes calls-to-action (CTAs) to guide visitors to the next logical step.
- Is always changing to reflect the needs, problems, and questions of its visitors. (This is why some of the examples featured below and in our downloadable collection may no longer be live!)
- Has a great overall look and feel."