Dive summary:
- There are eleven checkpoints to consider when trying to keep your Facebook page up-to-date. [see full list at Social Media Examiner]
- The simplest way to update your page is to reevaluate your cover photo and profile picture; Facebook rules have changed about what can be included in a cover photo.
- Paying special attention to your "About" section will optimize your page for search.
From the article:
"How long has it been since you’ve reviewed your Facebook Page?
Are you taking advantage of the latest Facebook features?
It’s critical that Facebook Page managers take time to regularly audit their Page and ensure that they are not missing out on new features."
