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Macy?s launches mcommerce destinations to drive mobile sales - Mobile Commerce Daily

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Macy's launches mcommerce destinations to drive mobile sales
Macy?s Inc. has launched an mcommerce Web site for its Macy?s-brand department store chain and plans to roll out a similar Bloomingdale?s mobile shop next week.
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41pc of iPhone users interested in mobile transactions: study
IPhone users have a greater propensity to engage in mobile transactions than other smartphone users, according to Yankee Group.
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E*Trade launches mobile extension of talking baby avatars
E*Trade Financial is bringing its talking baby avatars to the mobile channel with the BabyMail viral marketing campaign.
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Fiserv launches mobile banking services for 150 credit unions
A whopping 150 credit unions are employing Fiserv Inc.?s Mobile Money mobile banking and payments offering.
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TrueMove runs multichannel promotion to drive mobile bar code adoption
TrueMove, the No. 1 wireless carrier in Thailand, offered its customers various incentives to download 3GVision?s i-nigma-based bar code reader.
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