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Brooks Brothers mcommerce strategy focused on driving loyalty, awareness and sales - Mobile Commerce Daily

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Brooks Brothers mcommerce strategy focused on driving loyalty, awareness and sales
Brooks Brothers is targeting upscale men consumers via a mobile-optimized site that lets them search, review and buy products wherever they are.
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AXA Equitable expands mobile offerings to boost lead generation initiatives
AXA Equitable Life Insurance Co. has launched financial applications for Research In Motion?s BlackBerry smartphones to enhance its customer service and boost its lead-generation initiatives.
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Barclays Capital offers clients research, analysis via iPad app
Barclays Capital is letting its clients access the investment firm?s research and analysis via an iPad application.
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Jaguar taps SMS for test-drive offer ? Luxury Daily
Luxury Daily today - Jaguar taps SMS for test-drive offer; Facebook is new lookbook for luxury brands.
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