Target tightens focus on mobile as in-store shopping tool
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Target tightens focus on mobile as in-store shopping tool
Target is giving its mobile applications a significant boost with two new location-based features, pointing to the critical role that in-store experiences are playing for retailers in taking their mobile efforts to the next level.
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Travelocity chalks up mobile conversion jump to responsive design
Since rolling out a responsive design in June, online travel agency Travelocity has seen iOS bookings increase six percent and Android reservations spike eight percent.
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MasterCard, C-SAM, DNP launch mobile wallet in Japan to help retailers and merchants
MasterCard, C-SAM and DNP are expanding the reach of their mobile wallet services to enterprises in Japan and helping them improve the experience for retailers and merchants.
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Adidas, Seattle retailers team up on sweepstakes to drive foot traffic
Adidas is teaming up with several Seattle-area sports merchandise retailers for a mobile-driven sweepstakes designed to drive foot traffic into stores.
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