AT&T debuts Team USA Soundtrack on iTunes and mobile
To coincide with the kick off of the 2008 Olympic Games in Beijing, AT&T Inc. released the Team USA Soundtrack, a compilation of rock, pop, R&B, rap and country music.
The songs will be available for download through the Olympic Games Closing Ceremony on August 24. Net proceeds from downloads will benefit Team USA.
The artists and tracks that will be exclusively available on the AT&T Team USA Soundtrack are:
-- 3 Doors Down, "The Champion in Me"
-- Army of Me, "Perfect" (acoustic)
-- Colbie Caillat, "Somethin' Special"
-- Clique Girlz, "Incredible" (acoustic)
-- Sheryl Crow, "So Glad We Made It"
-- Chris Brown, "Dreamer"
-- Flipsyde, "Champion"
-- Luis Fonsi, "No Me Doy Por Vencido"
-- Goo Goo Dolls, "Real"
-- Josh Kelley, "To Remember"
-- Lady Antebellum, "I Was Here"
-- Queen Latifah, "Champion"
-- Mere, "Rise"
-- Nelly, "Warrior" (Team USA edition)
-- Taylor Swift, "Change"
-- Kate Voegele, "Lift Me Up"
Fans can download full tracks online through iTunes for 99 cents a song, and can also access the iTunes downloads through http://att.net/TeamUSA.
AT&T wireless customers can purchase ringtones and Answer Tones featuring the exclusive songs, ranging from $1.99 to $2.49, online or from their handsets through AT&T MEdia Mall.
A selection of the full tracks can also be downloaded directly over the air to AT&T handsets for $1.99 a song. Music videos and exclusive artist interviews will also be available for viewing at http://att.net/TeamUSA and the AT&T blue room.
To sign up for AT&T Team USA Soundtrack Text Alerts, text Alerts to 234567. Standard text message rates apply.
AT&T is further connecting fans to its brand by promoting the Team USA Soundtrack through online social networking sites. Fans can stop by http://www.att.net/TeamUSA to download the official AT&T Team USA Soundtrack widget and show their support for Team USA on their Facebook page.
Between now and August 8, the widget will display a countdown to the start of the 2008 Olympic Games and the launch of AT&T Team USA Soundtrack. Once the Games begin, the widget will provide access to exclusive music and interviews with both artists and athletes.
Updates about both Team USA and the AT&T Team USA Soundtrack will be available throughout the games via the "ATTblueroom" profile on Twitter and the AT&T fan page on Facebook.
AT&T is an official sponsor of the U.S. Olympic Team and provides financial support, products and services to the U.S. Olympic Committee.
AT&T will also serve as the official telecommunications services partner of the U.S. Olympic Team for the 2008 Olympic Games in Beijing. In addition to supporting USA Gymnastics and USA Swimming, the company serves as an official partner for several National Governing Bodies, including USA Track & Field and USA Diving.
Additional information about AT&T's sponsorship of the U.S. Olympic Team is available at http://www.att.com/teamusa2008. For more information on AT&T's products and services, visit http://www.att.com/.
In other news, AT&T has extended the deadline for submissions to its Big Mobile On Campus Challenge, a contest for full-time college students and staff to develop innovative and creative mobile applications that enhance academic performance, build campus community and help improve campus security operations.
The contest opened April 1, 2008, and will now be accepting submissions through midnight Pacific time, Monday, September 15, 2008.
Big Mobile On Campus Challenge is open to all full-time students and full- or part-time staff at a four-year public or private accredited, nonprofit college or university in the continental United States. Entrants must be 18 or older and legal residents of the continental U.S.
After a judging period in mid-September, the winner will be announced in October and receive a $10,000 scholarship -- given to an individual or divided among the team members who developed the application -- at the EduCause annual conference October 28-31, 2008, in Orlando, FL.
If a staff member wins the award as an individual or is on the winning team, she or he will receive cash compensation. The winner(s) will also receive a mobile device of choice for each entrant and an all-expense-paid trip to EduCause.
The Big Mobile On Campus Challenge seeks applications in three categories: social networking, academics and safety and security. AT&T will choose three finalists in each category and then pick the top three overall.
The two runners-up -- either as an individual or team -- will receive a $5,000 scholarship and a mobile device of choice for each entrant.
For more information on the Big Mobile On Campus Challenge, visit http://www.att.com/higherEDcontest.