Jessica Deyo
EditorJess Deyo is an editor with Marketing Dive. An Ohio native, she graduated from Ohio University’s E.W. Scripps School of Journalism in 2020. Before joining Marketing Dive, she was an associate editor at a regional business magazine. She enjoys staying active outdoors and expanding her collection of plants.
300 articles by Jessica Deyo
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Saucony celebrates intersection of running and culture for global ads
March 4, 2025 -
Gap and Parker Posey celebrate self-expression in spring campaign
Feb. 27, 2025 -
E.l.f. Cosmetics channels telenovelas for TikTok, Instagram series
Feb. 20, 2025 -
NYX teams with DraftKings for Super Bowl LIX predictions game
Feb. 6, 2025 -
Bliss takes on ‘Sephora kids’ in a bid for elder millennials, Gen X
Feb. 4, 2025 -
NYX blends music and makeup for TikTok-focused mixtape
Jan. 23, 2025 -
McDonald’s amplifies mobile app with Pokémon Happy Meal
Jan. 22, 2025 -
How marketers can stay reactive as a TikTok ban looms
Jan. 16, 2025 -
Tide, Marvel Studios tackle ‘collateral stains’ with 5D film experience
Jan. 8, 2025 -
10 marketing predictions for 2025 as new era of productivity dawns
Jan. 7, 2025 -
Chipotle expands Strava tie-up globally to fuel New Year’s fitness goals
Jan. 3, 2025 -
EV maker Lucid asks drivers to ‘Compromise Nothing’ in first ad campaign
Dec. 19, 2024 -
Wonderful Halos’ edgy campaign sees kids call IRS, cut brake lines
Dec. 17, 2024 -
Orangetheory introduces brand revamp with ‘Every Reason is the Right Reason’
Dec. 16, 2024 -
Facebook global ad revenue to surpass $100B in 2024: WARC
Dec. 12, 2024 -
Kleenex’s breakup calculator relieves heartbreak with Amazon ‘ex-tras’
Dec. 11, 2024 -
E.l.f. brings shopping to the speakeasy with Virtual Luxe Lounge
Dec. 5, 2024 -
Cheez-It adds absurd ‘fantaseez’ to college bowl game playbook
Dec. 5, 2024 -
7 top campaigns from 2024 and the tactics that drove success
Dec. 3, 2024 -
How JCPenney’s ‘Really Big Deal Reveals’ campaign is faring so far
Nov. 26, 2024 -
Apple begins selling News ads directly as its advertising ambitions grow
Nov. 21, 2024 -
Lexus marks 25 years of ‘December to Remember’ with nostalgic ads
Nov. 19, 2024 -
Knorr targets zillennials in campaign celebrating holiday cooking blunders
Nov. 18, 2024 -
Kroger plans Shop the Scene experience on Hulu for holiday campaign
Nov. 14, 2024 -
‘Merry and bright’: How marketers are evolving for ambitious holiday shoppers
Nov. 13, 2024